Expert Advice

Cool Blonde: Deborah Gavin Uses Keratin Complex Color Therapy

Alison Alhamed | March 25, 2013 | 12:51 PM

Cool Blonde: Deborah Gavin Uses Keratin Complex Color Therapy Keratin Complex built its reputation in the smoothing category, continued with a complete range of products and styling tools, and now celebrates its sixth year in the professional beauty industry with the launch of Color Therapy KeraHold permanent crème hair color.

Formulated with three components of protection for color longevity, radiant shine and beautiful, healthy results—including Keratin Complex’s proprietary natural keratin—KeraHold provides a rich palette of 70 shades for vibrant color.

In this how-to, featured in the April issue of MODERN SALON, Keratin Complex's International Artistic Director for Color Deborah Gavin creates a dimensional blonde that showcases the results achievable through the color line.

“Who says dimension in a blonde has to be boring and always brown? This model is an example of using a cool slate to create dimension, while enhancing the cool tone of our blonde canvas,” Gavin says.

The Artist
Deborah Gavin
International Artistic Director for Color Keratin Complex Color

Natural Level: 6 with grown-out highlights Formula 1: Keratin Complex It’s a Blonde Thing Lightening System + 20-volume developer
Formula 2: Keratin Complex Color Therapy Demi Glaze 30 ml./1 oz. Clear + 30 ml./1 oz. 10V + 60 ml./2 oz. Demi Glaze Activator
Formula 3: Color Therapy Kerahold 27 ml. 10VP + 3 ml. 1N + 45 ml. Zero Lift Developer

Step 1: Apply Formula 1 to compact, layered foils, placed throughout the head, except on previously created highlights. Process to Level 10, rinse and shampoo.

Step 2: Working off the part, take 1-inch subsections or micro slices through the rounds of the head. Apply Formula 2 near the base, from the scalp to about an inch down. Tilt the tint brush in various angles as you apply Formula 1. Then, apply Formula 3 from the midlengths and ends of the subsections.

Step 3: Apply Formula 2 to all the remaining hair. Process for 35 minutes.


Wella Illumina Blonding: Soft Dimension by Dean Roybal
Show-Stopping Blonde
Sexy Summer Blonde Formula
Formula for a Bright, Healthy Blonde

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