Close
Expert Advice

How to Convert Your Virgin Hair Color Clients to Using Hair Color

Lauren Salapatek | October 21, 2013 | 1:20 PM

How to Convert Your Virgin Hair Color Clients to Using Hair ColorSCENARIO: Your virgin-hair client is beginning to see more gray in her hair and wants to camouflage any signs of aging but is unsure about committing to anything that would be high-maintenance or require spending a lot of money on her color. You want to retain her business, without adding stress to her budget. What do you recommend? Candace Bossendorfer, Aloxxi Artistic Advisor explains.

"There are two ways you can go. First, you could weave in her natural shade with a permanent color, focusing on eliminating the gray hair as much as possible. By using a shade very close to her own, she doesn't have to even confess she is doing it if she prefers not too. This works for all shades of hair. The real key is to match the clients natural shade.

"The second option to offer the client a demi-permanent hair color. Demi-permanent color allows for gray blending and leaves a nice shine to the hair. If the demi-permanent color is close enough to the clients natural shade she can enjoy several weeks of masking the gray with little, if any, line of demarcation as her hair grows. In turn, this requires no long term commitment from the client. She is more empowered to choose when she would like to refresh the color, allowing her to comfortable fit it into her budget."

Facebook Comments

More from Expert Advice

Hair Color Trends
Hair Color Trends

Teal To Big Chop To Tasteful Brunette Bob

Maggie Mulhern | February 8, 2017

When we saw this makeover on Instagram, we had to know more. Hairdresser Nicole Boccio of Cactus Salon and Spa  (@cactussalonsmithtown), Smithtown, New York, says "I had been doing a doubled processed blonde on Kelly Sampson for some time now. She came requesting 'mermaid hair'. She had 2 inches of level 5 roots." Here Boccio shares the details for this makeover.

Hair Color Trends Four session to silver
Hair Color Trends

MAKEOVER: Four Sessions To Silver

Maggie Mulhern | February 5, 2017

Kim Bruce (@themisfitblonde), co-owner of Monroe on Mane (@monroeonmane), Sturbridge, MA., specializes in blondes and hairdressing. "This guest has been a client of mine for almost a year now. It has taken four sessions to achieve our desired shade of silver blonde." Here Bruce shares the details for the transformation.

Hair Color Trends
Hair Color Trends

MAKEOVER: Basic Blonde To Purple/Lilac Melt

Maggie Mulhern | February 9, 2017

Marianne Lohr (@mannie_mak), a freelance artist based in Bethlehem,PA., says "My new client came in to see me because she was never happy with her blonde and how gold/yellow it was. She wanted to be an all over platinum blonde at first, but then had mentioned how she's always wanted to have purple hair. Her dream came true that day." Details here.

Load More