Industry News

Goldwell’s Elumen Yellow

Web Editor | July 10, 2011 | 7:25 PM

Goldwell recently launched Elumen Yellow, a pure shade that completes the color wheel and gives stylists a non-ammonia and no-oxidant formula for one of the fashion season’s most on-trend colors. Elumen Yellow can be used alone for a dramatic effect or mixed to create unique shades.

Goldwell invites colorists to join the Elumen Creative Mix Club to receive e-mail blasts with tips from other members, new color techniques and exclusive, member-only offers. Visit


Goldwell’s Elumen Yellow

Elumen Yellow brings a hot fashion shade to Goldwell colorists.


Facebook Comments

More from Industry News

Salon Business News

The Millennium Experience Will Welcome Non-Millennium Clients For the First Time in 2017

Elizabeth Jakaitis | October 21, 2016

For the first time in its 16-year history, The Millennium Experience will open its doors to all industry professionals. Hosted by Millennium Systems International, the annual conference will include hair shows and inspirational speakers, aimed to celebrate the future of the industry and to inspire attendees to try new strategies that will benefit their brands.

Industry News
Industry News

New Brand Jirano Beauty Addresses Textured Hair Needs With Organic Ingredients

Elizabeth Jakaitis | October 20, 2016

Jirano Beauty is a new hair care line designed specifically for those looking for naturally defined curls, and to address the concerns unique to women with curly, textured hair. The coconut-oil based range is founded by twin sisters Jane and Jedi Nyachiro, with products based on traditional family recipes from their native Kenya that have been passed down through generations.

Load More