Today in Paris, L'Oréal announced it's newest innovation—INOA.
This line with no ammonia and no odor is a three-step mixing process.
The colorist mixes oleogel, color concentrate and a cream developer
with dual conditioning agent. The very high quantity of oil in the
oleogel forces the coloring agent into the hair and makes the product
mix together very quickly and easily.
The 50 shades in the line are ultra precise, completely predictable and cover gray 100%.
L'Oréal, color is our raison d'etre," said Christopher Leguay, L'Oréal
Professionnel International Managing Director. "Innovation in coloring
is at the heart of our business."
The system, which features 20- and 40-volume developers also comes with a unique measuring device to measure product.
Check back at modernsalon.com for more information in the coming days and weeks!
Barbering is a pretty simple game. And like any other game, the barbering game has rules. It is nice to win, but you have to follow the rules in order to do so. Here are my top-five rules for playing the barber game.
Have you ever thought about the one thing all your problems have in common? Well when I thought about it, and the answer is Me. The one thing is me! And the more I thought about it the more I realize I might be able to do something about my future.
With more than 480,000 Instagram followers, Larisa Love’s ambition has opened doors to opportunities to inspire stylists from around the world—and she strives to make a difference in the lives of her clients as well as the hair industry.
Creativity is learned, can be diminished or enhanced, is addictive, and so satisfactory it may well be the key to happiness, and just like your cat, creativity must be stroked or it will run away at first chance.