Eco-friendly still seems to be on top of stylists’ and consumers’ minds! Our Facebook fans recently gave a shout out to some of their best-selling eco-responsible products.
“Eufora all the way. They are really into you as a stylist and the products are phenomenal.” —Michele Matkovich
“We carry Aveda ... they all retail well, but my favorite is Smooth Infusion Shampoo and Conditioner, which are two of the seven products that Aveda won Gold in the Cradle to Cradle certification for eco-friendly products.” —Christopher Knudsen
“We love Kevin Murphy! Our clients have requested paraben-free products and this fits the bill. It’s sulfate-free, too!” —Trisha Kaufman
“Number 4 High Performance Hair Care—it’s 100-percent vegan, sulfate- and paraben-free with luxury!” -- Scott Jacobs
“We are a Phyto salon; after clients see the beautiful results they rush to buy the product. Phytopolleine and Phytosquame are our best sellers.” —Shaunelle Roberson
What are your best-sellers? Tell us on Facebook by becoming a fan, and you could be in the next issue of MODERN! Facebook.com/modernsalon.
MODERN’S Jamie Newman joined both phases one and two of Wella’s Master Color Expert Program alongside salon-professional attendees as an Honorary Master Color Expert for a full submersion into the class.
"As a former school owner, I feel for the student who asks for a job at our salon without the interviewing, technical or social skills needed for the job. Although I felt badly, I was powerless--until now."
Do you dread thinking of new ways to reinvent promotions and special occasions? How many times a year can you discount the same service, the same way, without your clients becoming accustomed to a “holiday promotion”? Fortunately, the abundance of springtime holidays and special occasions allows for a variety of fresh ways to delight your customers.
It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.
In the Seattle-area, Gene Juarez Salons & Spas has taken on a leadership role in environmental preservation. Since 2015, the chain has made it a priority to focus on sustainability, recycling and reducing waste by 95%.