Industry News

The Bold & The Beautiful (Brows)

Melissa Hill | July 10, 2011 | 11:16 PM

Forget anorexic brows! At the Boom Boom Brow Bar in New York City, owner Boom Boom does 500 brows a month and this fall she says you have to be bold. But never fear; bold brows do not equal overgrown or bushy. She picks her celebrity brow faves, plus offers up tips on achieving the best look for a client.

The Bold & The Beautiful (Brows)
January Jones
Jeff Vespa/WireImage
 The Bold & The Beautiful (Brows)
Keira Knightley
Ferdaus Shamim/WireImage

“To tell you the truth, most people over think brows and that’s where they get in trouble—a little situation I call anorexic brows," says Boom Boom. "So, here’s some advice, don’t over wax or tweeze—cleaning up strays, balancing the arch and a little brow powder is all it takes to have bold beautiful brows." Her Hollywood favorites and brows to emulate include Keira Knightley, January Jones, Megan Fox, Lea Michele, Eva Mendes, Demi Lovato and Penelope Cruz.

For those who have have over-tweezed and over-waxed, you can still help them achieve good-looking brows. Cover and fill-in areas where clients have bare spots, imperfections and lack of growth with a powder rather than dark pencil, since it's more natural looking.

The Bold & The Beautiful (Brows)
Lea Michele
Steve Granitz/WireImage

“Apply powder with an angled, firm brow brush for precision application. For those in a more serious situation needing brow rehab, recommend a brow tint with wax to help camouflage the grow out phase and give the appearance of thicker, balanced brows. It's a total crowd pleaser. Ultimately, big bold brows are not about following rules, it's about tricking them out to look proportionate on the face."

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