How OPI Names its Polish Colors
"I always say OPI is the Starbucks of nail polish," says OPI Vice President Suzi Weiss-Fischmann. "Nobody just has a cup of coffee anymore, you have an experience. OPI made nail polish an experience, and then it became an acceessory. And today, I think it's the hottest acessory in fashion."
MODERN editor Alison Shipley recently got the opportunity to sit down with Weiss-Fischmann, the "First Lady of Nails," to learn all about the polish-naming process. Sit it on the interview!