Event Coverage

FASHION WEEK: Rusk at Nolcha

Maggie Mulhern | September 12, 2012 | 1:32 PM
Photo 1 of 4
Photo 2 of 4
Photo 3 of 4
Photo 4 of 4

Rusk Artistic Director Gerard Caruso, was tapped to lead the Nolcha shows, presented today at Pier 59 during Mercedes Benz Fashion Week in NYC. Dozens of models were transformed by Gerard and team...some of the first to receive strong texture this season.

"We are looking at hair differently this season," he says. "Here we are bringing texture back. We are enhancing what most women have naturally."

The asymmetrical finishes were created by squeezing Deep Shine Mousse in to the hair and then backcombing small sections to create volume. "It's a great way to get texture without having a heavy or wet look," says Gerard. "Braids are added and offer some glamour, but its important that the braid is a bit messy. I actually backcomb a finished braid for additional texture. It's avant garde and crazy."

Nearby was Heather Simmons who shared why Rusk decided to sponsor these very important shows.

Related Topics:
Facebook Comments

More from Event Coverage

Event Coverage In the exhibit hall, demonstrations were performed during the networking breaks and lunch. Here, attendees gather around the Easihair Pro booth.
Event Coverage

HAIR+ Summit 2016: Day 2

Jamie Newman | October 19, 2016

The second day of the HAIR+ Summit touched on the specifics of textured hair, how to consult a client and how to market hair restoration services. Attendees were also able to choose a path for part of the day that focused either on medical and surgical solutions or extensions, wigs and hair system options.

Event Coverage Marsha Scott of Marsha Scott's Hair Loss Clinic for Women demonstrates the ease of appling a hair piece on a client with female pattern thinning.
Event Coverage

HAIR+ Summit 2016: Day 1

Jamie Newman | October 16, 2016

MODERN SALON MEDIA hosted its first educational summit at the Hilton Atlanta Northeast in Atlanta October 16 and 17, the HAIR+ Summit. The HAIR+ Summit is the only immersive hair loss education event created by salon professionals for salon professionals.

Nail Care
Nail Care

CND Hosts I Heart CND Event in Boston

October 6, 2016

The event featured meet-and-greets CND Co-founder & Style Director Jan Arnold and CND Brand Ambassador Kieu-Chinh,Winnie Huang, winner of NAILS Next Top Nail Artist Season 3, and Tan Nguyen, winner of VietSALON’s Nail Artistry Competition.

Load More