Event Coverage

Fashion Week: Redken Creative Consultant Guido for Marc Jacobs

Valeria Fanelli | September 13, 2012 | 1:32 PM
Photo 1 of 5
Photo 2 of 5
Photo 3 of 5
Photo 4 of 5
Photo 5 of 5

Fashion Week: Redken Creative Consultant Guido for Marc JacobsRedken Creative Consultant Guido created an Edie-Sedgwick '60s inspired look at Marc Jacobs with a teased, tousled ponytail.   

"This is a styled-then-slept-in look: this girl had a glamourous hair style the night before, and this is it the moment she gets up the next day and is maybe walking down the street for a coffee,” says Guido. “I created the height around the face with my new fashion-week go-to product, Redken quick tease 15. It's enough to highlight the face, but is not over-the-top Amy Winehouse height. In addition, a few of the models had their hair colored very blonde and black last night, creating a stronger, more graphic silhouette which compliments this collection."  

Here are Guido’s steps:

STEP 1: Apply a generous amount of guts 10 root targeted spray foam from roots to ends and blow dry straight.

STEP 2: Create a deep left part that is not perfectly clean, but defined.

STEP 3: Begin to create volume at the crown by holding up 2-inch sections of hair away from the head and spraying the first 3-4 inches at hair at roots with quick tease 15 backcombing finishing spray. Hold section up for a few seconds as it dries and let fall, continuing on the next section and throughout the entire head for an all-over backcombed effect.

STEP 4: Gather hair into a low ponytail at the base of the head, leaving the height on top and adding an aerosol hair powder/dry shampoo for extra matte texture.

Pull a few wisps out of the final pony ensuring it doesn't look too "done."

Facebook Comments

More from Event Coverage

The Grand Prize Winner, Jessica Warburton

Bio Ionic Crowns a New Style Awards Winner

Anne Moratto | April 25, 2017

Celebrating the artistry of hairdressing with a social media and onstage styling challenge, Bio Ionic chose their 2017 Style Awards winner at Club Avalon in Hollywood on April 23, 2017. The winning look featured a punk Disney princess, with long, textured pieces and her wardrobe was inspired by Warburton’s idol, filmmaker Tim Burton.

Event Coverage
Event Coverage

Intercoiffure Nouveau Top Ten Finalists Announced

Maggie Mulhern | March 3, 2017

MODERN would like to congratulate the Top Ten finalists in the 2017 Intercoiffure Nouveau Creative, Cut, Color, and Texture Contest. These artists, all working at Intercoiffure member salons, were asked to to submit a dynamic haircut and texture displaying versatility and creativity with distinct color as a vivid component of the overall look. Learn more here.

Load More