Lend Me Your Hair: Conversation Starters
John C. Simpson, co-founder of CoCre8, styles a model for a photoshoot.
You’ve spotted a potential model and have worked up the conﬁ dence to approach her, but what should you lead with? Try one of the following conversation starters to get the prospect in your chair:
QUESTION: "Have you ever considered doing something creative with your hair?"
If the response is positive, be prepared to show and tell. Share photos of what you'd like to do and escribe what the process will entail.
QUESTION: "I love your bob/layers/color."
Mention that you are a stylist and that you are looking for a model for a class. Suggest she would be the perfect model for the technique you are learning, as her hair is a grown-out version of the cut or color technique you are demonstrating in class. You would be happy to freshen up her look if she’d be willing to be your model for the lesson.
QUESTION: "Are you familiar with XYZ Salon?"
Explain that you are a part of this salon team and that she has the look you've been seeking for an upcoming photoshoot. Your team will provide her with a great photo of herself styled in on-trend makeup, hair and clothing if she agrees to participate in the event.
QUESTION: "Would you be intersted in receiving complimentary salon services?"
Who would say no to that? If your prospect is interested, explain that you are looking for a hair model and they’d receive a complimentary cut or color service in the process.