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Modern Reports: Sights and Scenes from Premiere Orlando 2016

Jamie Newman | June 10, 2016 | 12:35 PM
A model at the Kadus Professional booth. The day before, her hair was blonde. It was colored this red ombre hue using Kadus Professional haircolor.
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MODERN'S Steve Reiss presents results of MODERN SALON'S Color Research to a classroom.
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Jan Arnold of CND onstage with models during one of several of the brand's runway presentations throughout the 2-day show.
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A delectable display at CND.
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L'Anza models show off the latest hair trends: texture, braids and bright color.
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CND's Jan Arnold shows us her manicure, created using stencils, jewels and, of course, CND polish.
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Chris Venesky of Scruples makes a model's hair dance onstage.
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A show attendee relaxes with Satin Smooth collagen face and hand masks at the brand's booth, proving skincare isn't just for female clients.
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The Kadus Professional booth featured bright punches of color from both models' clothing and props.
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The Kadus Professional booth featured bright punches of color from both models' clothing and props.
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Amika models at their booth.
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Andis educators present to a full audience. Men's grooming continues to draw some of the biggest crowds at trade shows and industry events.
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Rob the Original creates art out of hair clippings at the BaByliss Pro booth.
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Rob the Original creates art out of hair clippings at the BaByliss Pro booth.
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Bio Ionic presentations on the show floor.
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At an Evolve class on Saturday, attendees were walked through a handful of hair extension systems.
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A larger-than-life CHI presentation on the brand's huge stage on the show floor.
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Victoria Casciola (a multi-time MODERN cover artist) presents on the Hotheads stage on the show floor.
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Fans wait in line for the chance to take a picture with updo master Martin Parsons.
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Beautiful lighting fixtures at the enormous Moroccanoil booth.
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The Peter Coppola Beauty booth featured a full skateboard halfpipe behind its stage. For this particular photo, a barbering presentation was taking place to a full audience.
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Pink Pewter's booth featured a braid bar manned by artist Laura Kaszoni (@lalasupdos).
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Laura Kaszoni (@lalasupdos) adds Pink Pewter accessories to a finished style at the Pink Pewter braid bar on the show floor.
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Former NAHA Texture winner and 2016 NAHA nominee Dilek Onur-Taylor presents a braided, textured style on the Salon by InStyle stage. She says styles on HBO's Game of Thrones have been influencing some of her recent work.
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Wahl Education & Artistic Team (W.E.A.T.) Member Kristi Faulkner walks clients through a bald fade on Saturday.
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THE EVENT: Premiere Orlando, June 4-6, 2016, at the Orange County Convention Center in Orlando, Florida.

THE DETAILS: Stylists, owners, educators, media and distributors from across the country (and beyond) flocked to the enormous show, which totaled 57,551 attendees when all was said and done.

Saturday of the show was dedicated solely to education—the show floor was not open for general attendees. Saturday and Sunday, the show floor was open and bustling from 9 a.m. to 6:30 p.m. and 9 a.m. to 5 p.m., respectively.

THE TRENDS: Premiere 2016 was certainly a year for launches. Few booths did not have a new launch just in time for the show.

Mizani celebrated its 25th anniversary with five new styling products and new packaging; Wahl introduced its 5 Star Barber Combo and Finale; and Colorsmash is totally new to the scene with temporary haircolor spray that doesn't transfer or leave hair sticky—just to name a few.

In a trend that we’ve seen at the past few shows (ABS, ISSE), booths with barbering presentations continue to draw big crowds. Those with barbering presentations and a half-pipe for skateboarders? Even more seats filled. (Looking at you, Peter Coppola Beauty!)

MODERN was proud to have Publisher Steve Reiss present research from our recent PROCESS color study with attendees of the show.

 

SAVE THE DATE: Premiere Orlando 2017 will be June 3-5, 2017.

In case you missed it, here's a look at some of the hair, makeup and fun at Premiere Orlando 2016. MODERN was there both in the classrooms and on the showfloor checking out all the runways and booths.

 

 

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