Expert Advice

HOW-TO: Cool, Mocha Brunette by L'Oreal Professionnel

Victoria Wurdinger | April 15, 2014 | 12:56 PM

Jennifer MacDougall

L’Oréal Professionnel Artist/Celebrity Stylist

THE VISION: Inspired by the celebrity shade of the season, L’Oréal Professionnel DIA Mocha shades bring an ideal balance of cool and warm tones with a striking shine for ultranatural results.


Natural Level 6

Formula 1: Dia Richesse Mocha 5.8 mixed in a 1:5 ratio with 15-volume developer

Formula 2: Platinium lightener mixed with 30-volume developer to desired consistency

Formula 3: Dia 7.8 Mocha Richesse Mocha 7.8 mixed in a 1:5 ratio with 6-volume developer

Step 1: Apply in a global application and process 20 minutes. Then rinse, shampoo and blow dry.

Step 2: Use Formula 2 in a light balayage technique. Create about 12-15 freeform pieces around the head, and focus on the midlengths and ends. Process to desired degree of lightness, rinse and shampoo.

Step 3: Towel dry hair, then gloss globally with Formula 3. Process 2-5 minutes.

HOW-TO: Cool, Mocha Brunette by L'Oreal Professionnel

Facebook Comments

More from Expert Advice

Your Little Guide for BIG Spring Promotions

April 5, 2017

Do you dread thinking of new ways to reinvent promotions and special occasions? How many times a year can you discount the same service, the same way, without your clients becoming accustomed to a “holiday promotion”? Fortunately, the abundance of springtime holidays and special occasions allows for a variety of fresh ways to delight your customers.

Expert Advice
Expert Advice

Why Professionals SHOULD Sell Retail Products

Maggie Mulhern | February 28, 2017

It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.

Load More