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Expert Advice

Goldwell's New Campaign Celebrates Blondies

Chandler Rollins | June 20, 2014 | 8:39 AM

To create the perfect blonde takes a lot more than just product.

From high-end natural to bright platinum, blonde hair color can be as unique as the clients who sport it. Goldwell’s “We Love Blonde” campaign celebrates each blonde variation as special and individual with customizable techniques and tools.

Hair: Goldwell Global Masters, Agnes Westerman and John Simpson

Goldwell's New Campaign Celebrates Blondies Goldwell's New Campaign Celebrates Blondies
Goldwell's New Campaign Celebrates Blondies Goldwell's New Campaign Celebrates Blondies

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Why Professionals SHOULD Sell Retail Products

Maggie Mulhern | February 28, 2017

It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.

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