Robin Marie Sjoblom, @southerncurlatl on Instagram, features beautiful curly girls and transformations on her Instagram page. Her clients come to see her from far and wide (Dubai!) at her Atlanta salon because of her passion and curl perfection. See why else she earned a spot on our 2017 MODERN SALON 100.

Handle: @southerncurlatl

Name: Robin Marie Sjoblom

Salon: Southern Curl, Atlanta

Specialty: Curl-by-curl cutting and pintura highlights

Followers: 5,010

Age: 46

Favorite apps: Layout, Ripl, InstaRepost

A client shares her transformation by @southerncurlatl.
A client shares her transformation by @southerncurlatl.

Favorite hashtags: #rockyourblessing #curlyhairatlanta #naturalhairatlanta, #devacutatlanta

I follow: @innersenseorganicbeauty @deva curl @olaplex @curlyhairartistry1

Pro tip: Show your before-and-after work—clients love to see what you do.

Favorite products: Innersense Organic Beauty, Uncle Funky’s Daughter, Long Hair Don’t Care, DevaCurl

How social media changed my life: Social media brings curly guests from all around the world. We have guests fly in from Scotland, Canada, Dubai, St. Croix and more.

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