Steven Tyler to Judge 2012 Great Lengths Challenge

By Lauren Salapatek | 11/15/2011 2:27:00 PM

 

One of the Kings of Rock and Roll is going to be judging the second annual Great Lengths USA Challenge for 2012—Aerosmith's front man and songwriter, Steven Tyler!

“We’re thrilled! If you think about it, Steven has probably had more celebrity influence over hair in recent years than anyone since Jennifer Aniston.  He’s the reason why we saw so much color in hair during Fashion Week this year,” says Brett Butcher, Great Length USA National Program Director. “Steven understands the importance of hair and how it relates to image. He has access to the very best of everything, and we are honored that he chooses Great Lengths.”

Now until November 30, 2011 competitiors can register to upload their images to greatlengthschallenge.com. Nine semi-finalists will be tallied based on the judges' scores, and then posted online for a public vote which runs from December 15, 2011 to January 31, 2012. The grand prize winner will be presented with ta check for $10,000 at America's Beauty Show in Chicago.

 

 

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ABOUT THE AUTHOR: Lauren Salapatek

Lauren Salapatek Lauren Salapatek, Web Editor for Modern Salon | Salon Today | First Chair.

(Previous positions: Associate Editor/E-Newsletter Content Production Manager)

Since January 2010, Lauren has worked for Modern Salon Media covering salon style, product and beauty trends, and business editorial for both print and online content. As of October 2013, Lauren’s role changed to Web Editor—now she manages all online editorial content for modernsalon.com, salontoday.com and firstchair.com. As part of her responsibilities, she creates, edits, organizes and curates content for all Modern Salon Media’s websites; manages the creation and production of all Salon e-newsletters; promotes Modern Salon Media’s digital content via several social media accounts (Facebook, Twitter, Pinterest); and maintains an editorial calendar to keep all Modern Salon Media’s websites timely and current.

You can find Lauren on Google+ or e-mail her at lsalapatek@modernsalon.com.

 


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