We caught up recently with Phillip Wilson, Global Creative Director for FHI Heat, Inc. He shared his
thoughts on how to best modernize prom and special occasion hair for the teen market.
â¢ Create a Retro Set: Today, thereâs no need for rollers, according to
Phillip. He suggests using a large barrel curling iron, (he uses FHI
Heatâs 1Â¼-inch curling iron), to create the foundation for all updos.
Wrap large sections (1-inch sections for fine hair, 1-to 2-inch sections
for medium to coarse hair) around the iron and then clip each section
of hair. After the hair cools, remove the clips and run your hands
through front to back to create a gorgeous natural texture.
and curl: Lots of teens are loving really short, layered pixie cuts
right now. You can dress them up beautifully with a cool double iron
styling trick. Starting at the root, pull sections of hair forward, then
take an iron (Phillip uses FHI Heatâs Domed Platform iron) and make a
bend on the section. Remove the iron and take the 7/10-inch Platform
Iron and make a tight curl. You can leave them tight for a â30s/â40s
retro set or run your hands through from front to back for a dramatic
wave. âItâs the perfect complement to the popular flapper style dresses
the girls will be wearing this year,â says Phillip.
crimping: The medium length bob can be totally âhotâ. Phillip suggests
drying the hair, moving from roots to ends by wrapping 1-inch sections
just one twist around the iron (he uses FHI Heatâs EPS 1â Styling Iron).
Continue down the length of the hair for a modern corrugated look.
Braids: For one-length long hair, start by smoothing it perfectly
straight in small sections. Next, create a front
perimeter braid to
complement her facial structure and dress style. Finally, smooth the
rest of the length back into
a smooth ponytail and secure. Twist a piece
of hair around the base to hide the elastic.
A SPECIAL TIP: Phillip reminds all stylists and salon owners that proms and other spring special occasions offer the perfect opportunity to get new clients in to the salon. The least expensive way to do it: Ask your current clients who have teenage and college-age daughters if they have spring proms or formals coming up and if they need some help with their hair and makeup. If the answer is yes, suggest she take home a gift certificate for the special session and pre-book the appointment before she leaves the salon.
For more great ideas, Phillip invites all stylists to become his âfriendâ on Facebook and join his fan page or visit www.fhiheat.com.