Ten years ago, when the tragic events of 9/11 happened, many of our MODERN SALON Media team was doing what we still do today—busily traveling and working to cover salon industry events, trends, education.
NY-based Beauty Director Maggie Mulhern was on her way downtown to a photo shoot. SALON TODAY Editor Stacey Soble was in Los Angeles attending a spa management conference. Editorial Director Michele Musgrove was enjoying a quiet, radio-free commute from Chicago to MODERN’s suburban offices during her first week back from maternity leave.
Those were our last moments of normal before everything changed.
Yet even as our nation reeled, the professional beauty community continued to do what it has always done best: nurture, care, support, inspire.
In the October and November 2001 issues of MODERN SALON and SALON TODAY, we dedicated page after page of coverage on how our industry was responding—raising funds, helping displaced stylists, offering relief to families of police and firefighters and more.
But, as Stacey Soble noted in her November 2001 column, much of the very important work salon professionals did in response to 9/11 happened one-on-one, in their own chairs. She wrote:
“In the past six weeks, we’ve all learned much about putting our best foot forward. For you, it’s meant encouraging staff members and consoling clients—often reliving the news of the day over and over with every client who walks through your door. It’s harrowing, draining and oh-so important. The work you do on a daily basis helps comfort, heal and restore a sense of normalcy to so many lives.”
Today, 10 years later, as our entire nation recalls the anniversary of 9/11, salon professionals across America will again be reliving the event with clients and colleagues. This week, you will share memories, mourn losses, remember triumphs of spirit. You may also talk and hear about new challenges, current fears and seeds of hope.
But no matter what, you will put your best foot forward and do your best work to create beauty in the mirror, and in your clients’ day.
For this, we at MODERN and we as a nation are grateful. For this, you—beauty professionals—are heroes.
IN THEIR OWN WORDS
We know every NYC salon has a story from 9/11. MODERN asked Beth Minardi, Richard Calcasola and John Allan to share their memories and how their businesses were impacted. Their stories are below. We’d love to hear yours at facebook.com/modernsalon.