By Lauren Salapatek | Updated: 04/21/2014 10:24:00 AM
Nestled in downtown Barrington, Illinois at The Main Event Salon, is where I met Cezanne Master Stylist and Executive Educator Alex De Rango, who transformed my hair with the new Cezanne Perfect Finish Keratin Smoothing Treatment. The treatment is an exciting, new next-generation formaldehyde-free smoothing treatment that offers smoothing ability, without the use of harmful chemicals that could be a health concern for stylists and clients.
By Lauren Salapatek | Updated: 04/18/2014 2:46:00 PM
As part of Wella Professionals globally recognized platform, TrendVision, the company has identified the emerging styles of 2014. See inside for the Spring/Summer looks.
By Lauren Salapatek | Updated: 04/18/2014 2:15:00 PM
Inspired by fabrics, patterns and fashion silhouettes, the latest collection of "Expressions & Expertise" created by Pureology Artistic Ambassador Ruth Roche, features this statement making "flat finger wave" technique.
By Lauren Salapatek | Updated: 04/18/2014 1:47:00 PM
Recently named Australian Hairdresser of the Year, Emiliano Vitale's winning collection, Cryptogram, translates international hair fashion trends into wearable hairstyles and looks. Crytogram takes the form of three different influences from futuristic pop culture, to tribal warriors to geometric forms.
By Victoria Wurdinger | Updated: 04/17/2014 2:58:00 PM
“We need to add dimension and excitement to brunettes, and the Forgotten Brunette technique is the way to achieve it," says Marco Pelusi. "Adding strategically placed, off-the-scalp highlights, to create more of a caramel honey brown, is a wonderful way to spice up your brunettes."
By Victoria Wurdinger | Updated: 04/17/2014 2:51:00 PM
To enhance the depth of a chocolate brunette, create natural-looking balayage highlights, lift the base for shine and add caramel-toffee tones. Get the formula provided by the Aloxxi Artistic Team.