Houghton-SS14-WEB

HOW-TO: Effortless Fishtail Braid The hair look created at Houghton's Spring/Summer '14 New York Mercedes Benz Fashion Week is fresh and simple style, perfect for Fall. L'Oreal Professionnel Artist Laura Polko drew inspiration from Houghton's dreamy color palette of beachy sunsets and feminine pieces, including organza skirts and sleeveless silk tunics. "It's fresh and simple. The hair needed to move with the clothes and feel roughed-up and beachy," said Polko.

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To create the braids, on damp hair, Polko applied a cocktail of L’Oréal Professionnel Mousse Volupté and L’Oréal Professionnel Volumetry Root Spray from roots to ends. Hair was then rough dried with a blow dryer for volume and texture at the crown. After center parting strands and applying L’Oréal Professionnel True Grip all over hair to provide weightless volume and grip, a low ponytail was secured with an elastic at the nape of the neck. After teasing hair with fingers at the crown, each ponytail was styled into a classic or fishtail braid. To finish, Polko pulled out pieces from the braids gently to create a roughed-up, lived-in feel. For a final touch the braids were finished off with L’Oréal Professionnel Infinium 3 Hairspray.