SOCHI 2014 HAIR: Olympic Inspired Snowboarding Hair #1 by Wella

By Lauren Salapatek | 02/05/2014 2:02:00 PM

 

click image to zoomOlympic inspired "Snowboarding" style created by Russian Wella hairdresser Roman Lazarev. Wella Professionals will be creating a full service hair salon at the P&G Family Home for The Olympic Winter Games in Sochi, Russia, situated in the Olympic Park. Building on the huge success of Wella’s activity at The London 2012 Olympic Games, the brand will be fielding twelve top colorists and stylists from around the world who will travel to Sochi to be part of an elite team providing hair services to beautify athletes and their families.

The dozen Wella stylists selected are a part of Wella and Proctor and Gamble’s inspirational ‘Thank you, Mom’ campaign. Building on the positive events at the London 2012 Olympic Games, the stylists will be extending their expert color services, styling and hair treatments to the athletes taking part in The Winter Games as well as their biggest supporters, their moms.

In the run up to this once-in-a-lifetime opportunity, some of these top stylists have created a hairstyle inspired by one of the sports represented in the Sochi 2014 Olympic Winter Games. In the how-to below learn how to re-create the style in this "Snowboarding" Olympic look created by Russian Wella Hairdresser Roman Lazarev

"I am very proud to host The Winter Olympics in my country; it is an opportunity to show Russia and Russian people to the world, says Lazarev. "Women demonstrate power in snowboarding. Beauty, energy, dynamic – that was in my mind when I thought about snowboarding women. But these women also own freedom and grace. Women always want to be beautiful, even after long training sessions. That’s what inspired me to create this style."

STEP 1: Apply Wella Professionals Oil Reflections and Wella Professionals Elastic Energy Mousse on wet hair before drying with a hairdryer.

STEP 2: Use irons to create curls from the middle of the hair length. Then make few a bit chaotic movements to forward to give the curls direction.

STEP 3: Keep front strands straight and fix it with Wella Professionals Stay Firm Finishing Spray.

RELATED 2014 SOCHI OLYMPIC HAIR STYLES: 

SOCHI 2014 HAIR: Olympic Inspired "Skiing" Style by Wella

 

 

 

 

 

 

SOCHI 2014 HAIR: Olympic Inspired Figure Skating Style by Wella

 

 

 

 

 

 

SOCHI 2014 HAIR: Olympic Inspired Figure Skating and Speedskating

 

 

 

 

 

 

SOCHI 2014 HAIR: Olympic Inspired Snowboarding Hair #2 by Wella

 

 

RELATED ARTICLES

 

SHARE THIS

ABOUT THE AUTHOR: Lauren Salapatek

Lauren Salapatek Lauren Salapatek, Web Editor for Modern Salon | Salon Today | First Chair.

(Previous positions: Associate Editor/E-Newsletter Content Production Manager)

Since January 2010, Lauren has worked for Modern Salon Media covering salon style, product and beauty trends, and business editorial for both print and online content. As of October 2013, Lauren’s role changed to Web Editor—now she manages all online editorial content for modernsalon.com, salontoday.com and firstchair.com. As part of her responsibilities, she creates, edits, organizes and curates content for all Modern Salon Media’s websites; manages the creation and production of all Salon e-newsletters; promotes Modern Salon Media’s digital content via several social media accounts (Facebook, Twitter, Pinterest); and maintains an editorial calendar to keep all Modern Salon Media’s websites timely and current.

You can find Lauren on Google+ or e-mail her at lsalapatek@modernsalon.com.

 


Comments (0) Leave a comment 

Name
e-Mail (required)
Location

Comment:

characters left

Feedback Form
Leads to Insight