January is a time for a fresh start! Everything from adding
new marketing programs, renovations and product lines can
boost profitability and grow your business in 2011. We asked
MODERN SALONâS Proview Panel, if they are adding any
new services this year. Hereâs what they said:
âWe have just added laser hair
removal and eyelash extensionsâ
which will be mostly spa orientated.
The salon has also put in
place higher end color services
called Signature Coloring, thereby
giving more custom-design color
for our guests.â
âIan Marc Smith, owner of Imagine Salon & Spa
in Bedford, Canada
âFor 2011 we see a lot of excitement in new products and
services with our newest location just completed. In our
services department we will be adding a whole new line up
to our massage, therapy treatments and facial lines. On the
salon side we plan to build off of 2010âs explosion in value
added sales with more hair treatments, shoots and our new
hair extension line. In our storefront retail area we will be
adding more hair accessories, a new make-up section and
more styling tools.â
owner of Hair Studio 322 in Downingtown, Pennsylvania
âI am seeing less clients in a day,
so I am working on giving more
attention to the client in the chair
and adding services. With each
client I can add a few face-framing
highlights to a single process
color or hair cut, or I can add on
a brow tint or shaping. They appreciate
the extra attention.â
owner of Studio 416 in
- 75 percent
members will be
introducing a new
product line into
their salon for 2011.
of MODERNâs Proview
Panel members will
be renovating their
salon in 2011.
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compiled by Associate Editor, Lauren Salapatek at [email protected].