Alès Group USA recently announced that it has appointed Ryan Sieverson as President and Chief Executive Officer effective December 9, 2013. The appointment of Mr. Sieverson, a leading cosmetic executive, signals a renewed focus to drive user experience and sales for the Alès Group USA whose brands include PHYTO, Phyto Specific hair care, Subtil Professional hair color, and Lierac Paris skin care.

Sieverson shares, "I am honored and delighted to lead the Ales Group, USA, one of the strongest competitors in the cosmetic industry. I look forward to working with the Company's dedicated employees to bring the brand’s rich history, innovative products, and enhanced personalized experiences to users in the United States and Latin America."

Most recently, Sieverson spent over ten years developing the Bumble & bumble brand, most recently as the Vice President for North America.

Alès Groupe’s Global CEO, Raphael Yousri based in Bezons, France said, "Ryan is a well-known, visionary leader. I look forward to working with him as he brings his talent and expertise to enhance Alès Group, USA’s American and Latin American portfolio.”

Alès Group USA Appoints Ryan Sieverson as President and CEO