BEHIND-THE-SCENES: Photo Shoot with Kenra in Venice, CA

By Anne Moratto | 04/20/2014 7:58:00 PM

 

click image to zoomFinished looks of the new SUNSET Collection from Kenra will be revealed soon but here is Professional Artistic Director Robb Dubre at work on one of his models.

The Kenra crew recently landed in Venice, CA to collaborate on their latest photo shoot to accompany their "Sunrise/Sunset" collection of hair cuts, color and styling.  The Kenra collections offer easily replicated color placement techniques in five steps or less. The spring/summer images of "Sunrise" debuted earlier this year and the Venice shoot was for the fall/winter "Sunset" shades and styles. The inspiration is the closing of the day and the reflection of light as seen sparkling on the desert sands.  Kenra is introducing three new looks--Fiery Sunset, Sienna Sunset and Smokey Sunset.

click image to zoomThe rack of clothes for the models shimmered and shined, reflecting and inspired by the final finish of the model's haircolor.

Robb Dubré, Kenra Professional Artistic Director, described the looks and color as "strong diffusion and subtle delineation of light."

"In the fall and winter, browns can be more brazen," said Dubre. "but  the hairdressser can have maximum impact with minimal foiling. We're also introducing two new texture products--a Dry Texture Spray and a Texture Mist--and our finished styles range from short to long on a range of textures."

Kenra VP Jen Norman Zygmunt shared that the wardrobe and makeup would complement the color by emphasizing "lot of metallics and shine."

Eyes open for the Sunset Collection, out soon.

www.ColorMeKenra.com

 

 

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ABOUT THE AUTHOR: Anne Moratto

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at amoratto@vancepublishing.com

 


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