Adding new services or making modifications to old ones is
an important business strategy for spas. And offering one-of-
a-kind services will separate your spa from the rest. This
month, we asked MODERN'S Proview Panel members:
Do you offer any unique services at your spa?
- 80 percent of MODERN'S Proview Panel predict an increase in their spa business for 2011.
- 34 percent of MODERN'S Proview Panel add new services and/or tweak old services on their spa menu quarterly.
"Fusion massage is our signature spa service which incorporates
a body polish and water therapy followed by a massage.
We are also working more on âcocooning,' which basically is
when the client is wrapped up in the sheet underneath them
and beginning on one side of the body the therapist will slide
her hands underneath the edge of the body and gently rock
beginning on the upper of one side and rock down one side
and up the other. It is very soothing and relaxing."
-Pat Helmandollar
president of Savvy Salon and Day Spa, Charlotte, North Carolina
"Ear candling. This service
helps with several ailments-
sinus problems, wax build-up,
water build-up from scuba
diving or swimming-it's very
relaxing and beneficial."
-Shyla Kurnick
designer stylist/co-owner of
Avalon Salon and Day Spa
Deer Park, Illinois
"Our Cocoa Body Scrub is one of our guests'
favorite services. They receive a dry exfoliation
and then an application of the Cocoa
Body Scrub, which is a mixture of sea
salts, essential oils and dry cocoa along
with their choice of tangerine, vanilla or
peppermint aromatherapy oils. At the
beginning and end of the service, they are
given a square of dark organic chocolate
to let melt in their mouth."
-Sara Cruncleton
spa director of Ihloff Salon and Day Spa
Norman, Tulsa, and Kansas City
"We offer as an add-on service to any
spa visit, a 20-minute relaxation time
in our dry hydrotherapy bed. This bed
is like being in a cocoon of warm water
but the client remains completely dry.
As you are immersed inside the bed,
a ceiling screen plays nature views
with soft lighting and relaxing music."
-Steve Napier
master stylist/education manager of
J. Bentley Studio and Spa, Columbus, Ohio
"We are now featuring the Thai body stretching
massage. The Thai massage is a great
warm-up before any exercise program."
-Angela Guido
owner of Daryl Christopher Wellness Salon and
Day Spa, Waltham, Massachusetts
Join the Proview Conversation
Become a member at salonproview.com today! Help MODERN SALON editors identify and analyze trends and best practices.
Get VIP access to exclusive industry reports and product samples.
For reprint and licensing requests for this article, Click here.