Frosted Matte: Lina Arrojo's Razor Cuts and Pastel Colors

By Alison Alhamed | 06/03/2014 10:33:00 AM

 

Frosted Matte, the new collection conceptualized by Arrojo master stylist Lina Arrojo, features modern razor-cuts, layers and bobs with rounded bangs, heavy fringes, and the artful deconstruction of shape. Yet it is the colors, formulated by Ali Eskridge and Zach Norman, that surprise and delight. These whimsical shades range from metallics, dusty pastels and translucent tones. By choosing to work with pastel, concrete, and dusty colors––rather than more traditional tones like red and brown––by tailoring the color applications to the shape of cut, and by using innovative foiling and hand-painting techniques that blend tones seamlessly, an iridescent quality is infused into each hue.

“In the past, greens and pinks and blues were associated with gutter-punk Goths, now they are associated with high fashion and celebrities. Increasingly, our clients are asking for color with a multi-dimensional, high-fashion feeling so it was time to create an editorial to reflect this trend.”—Lina Arrojo

Hair: Lina Arrojo

Color: Ali Eskridge, Zach Norman, using Goldwell

Photography: Pedro Zoo

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ABOUT THE AUTHOR: Alison Alhamed

Alison Alhamed, Editor in Chief of Modern Salon Magazine | Editor of First Chair

Since July 2008, Alison has worked across all brands under the MODERN SALON Media umbrella, including MODERN SALON, SALON TODAY, FIRST CHAIR and MODERN SALON TV. Alison’s passion for the beauty industry grew even deeper after she enrolled in beauty school, working as an editor by day and a student by night. Alison earned her cosmetology degree from Pivot Point International in Bloomingdale, Illinois, in May 2011.

You can find Alison on Google+ or e-mail her at aalhamed@vancepublishing.com.

 


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