Hair: Sam Villa
Art Direction/Color: Geneva Cowen
Assisted by: George Garcia, Andrew Carruthers, Tina Calzaretta, Mary Urban
Photography: Shalem Mathew, Mitch Kitter
Make-up: Paula J. Dahlberg
Fashion styling: Pascal Sauvageau, Jeremie Cote
Fashions: plastic pieces, House Of Vile; beaded pieces, Lucian Matis
When cutting and color duo Sam Villa and Geneva Cowen decided to team up for a photoshoot—they wanted to create finishes that featured vibrant, unnatural hair color, “anti-head forms” and avant garde shapes. For inspiration, they looked to the 1960s animated sitcom The Jetsons— and used classic favorites for foundations in the styles.
The beehive, pompadour, chignon and French twist set the tone for this TechKnology collection that features exaggerated, colored and tilted silhouettes with precision cutting and polished texture.