Cherry Petenbrink Embraces Curls, Texture, Body in "Botticelli"

In her new collection "Botticelli", Joico Guest Artist Cherry Petenbrink uses the lush, beautiful women depicted by the Italian Renaissance master artist, Sandro Botticelli, as her inspiration, showcasing masses of floating, ethereal curls and rough, earthy textures. Her neo-Botticellian beauties reject the stretched, flattened and compressed hair styles of recent years, and instead embrace the the notion that more is more when it comes to modern shapes.

HOWTO:

Model #1—Sleek + Spirals

Texture & Style: To create the explosion of curls, Cherry applied Joico Smooth Cure Thermal Styling Protectant to slender hair extensions and wrapped each one around a tiny, 1/8 inch thermal iron—a size that’s typically used for styling facial hair. Once the extensions were “set” she raked through the hair with her fingers to create the frothy texture. She applied Joico JoiGel Firm Styling Gel to the model’s hair and slicked all strands into a tight chignon. She attached the extensions into the chignon and sprayed the hair with Joico Power Spray Fast Dry Finishing Spray.

Color: Cherry glossed the model’s existing blonde shade with Joico Vero K-PAK Chrome 1 oz G9 Spund Gold + 1 oz N9 Beachsand + 4 oz Chrome Activator to enhance shine and luster. To create the rosy peach accent color, she tinted a few of the extensions with Joico Vero K-PAK Color Intensity 2 oz. Clear + ½ oz. Pink + 1 drop Orange.

 

Model #2—Crease is the Word

Texture & Style: A micro crimping iron produced the deeply jagged texture on the model’s natural hair, as well as on the extensions that were blended into the existing strands. Cherry blow-dried the natural brunette hair with Joico Smooth Cure Leave-In Rescue Treatment, combined with Joico K-PAK Color Therapy Restorative Styling Oil before crimping. She treated the hair extensions with Joico Smooth Cure Thermal Styling Protectant before crimping. She created a slender French braid down the center back, and sewed the extensions into the braid. Then she combined the extensions with the natural hair into two, large, loosely tied bundles on each side.

Color: The natural brown color was enhanced with Joico Vero K-PAK Chrome equal parts of 1 oz RB4 Amaretto + 1 oz G6 Sandalwood + 4 oz Chrome Activator. To create the tri-color melting effect she mixed three formulas:

1. Joico Vero K-PAK Color Intensity Peacock Green

2. Joico Vero K-PAK Color Intensity ¾ oz Clear + ¼ oz Peacock Green

3. Joico Vero K-PAK Color Intensity ¾ oz Clear + ¼ oz Yellow + 1 drop Peacock Green

Get more Vero K-PAK Intensity Formulas and how-tos from Cherry and other artists, at: http://www.joico.com/intensity/

 

Collection Credits:

Hair and haircolor: Cherry Petenbrink

Photography: Zachary Tristin

Makeup: Jeanne San Diego