Curls Gone Wild: JPMS Educator Pamela Perettie Takes on Texture

By Anne Moratto | 06/18/2013 12:02:00 PM

 

"Curlfriend on a journey" is how Paul Mitchell Educator Pamela Perettie summed up a collection that takes a naturally curly-haired model from Old Hollywood glam to edgy rocker-chick to romantic tousled ringlets. The connecting thread is a celebration of texture and transformation.

"The only consistent thing in life is change--how cool is it that we have the ability to
change hair with confidence, polish and stability?" asks Perrettie. "Our job is to introduce
our guest to their possibilities, with color and style changes. At the end of the day I want
my guest to embrace their natural texture."

click image to zoomKome Parnell


LOOK 1: RETRO GLAM

o Prep hair with Paul Mitchell Curls Ultimate Wave, allowing strands to air-dry.
o Enhance and polish her natural texture using the Paul Mitchell Express Ion
Style to achieve this very sexy, soft movement.
o Take a 413 Sculpting Brush and shape hair into place.
o Finish with Stay Strong™ Express Dry Strong Hold Hairspray for ultimate style
support for maximum control and volume.

Credits:
Hair: Pamela Perettie
Model: Bailley
Makeup: Chelsea Gonzales
Photography: Kome Parnell | www.komephotos.com

click image to zoomKome Parnell

 

 

 

LOOK 2: ROCK LOCKS
o Use Paul Mitchell Curls Spring Loaded Frizz-Fighting Shampoo to prepare
curls for a frizz-free finish.
o Apply Twirl Around to create defined curls. Then using a diffuser, dry curls
without blowing out their natural shape.
o After hair is completely dry, begin to comb hair up on all sides and pin into place.
o Finish with Stay Strong Express Dry Strong Hold Hairspray.

Credits:
Hair: Pamela Perettie
Model: Bailley
Makeup: Chelsea Gonzales
Photography: Kome Parnell | www.komephotos.com

 

 

 

 

 

 

 

 

Kome Parnell

LOOK 3: MATERIAL CURLS
• Apply Paul Mitchell Curls Full Circle leave-in treatment for some intensive curl
therapy, then follow with Twirl Around crunch-free curl definer.
• Diffuse dry without touching the hair, letting the tool do the work, to create
uncontrived curls.
• Smooth out the top section with the Paul Mitchell Express Ion Curl and secure
it below the round of the head.
• Apply accessory and finish with Stay Strong Express Dry Strong Hold Hairspray.


Credits:
Hair: Pamela Perettie
Model: Bailley
Makeup: Chelsea Gonzales
Photography: Kome Parnell | www.komephotos.com

 

 

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ABOUT THE AUTHOR: Anne Moratto

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at amoratto@vancepublishing.com

 


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