Cashmere Blonde: Keune So Pure Formula Creates Soft Tones

By Alison Alhamed | 03/27/2013 2:00:00 PM


Without the professional touch, chemically processed blonde hair can sometimes look flat. But soft tones with slices and weaves of dimension can make all the difference. Here, Christian Faircloth, Keune North America Education and Creative Director, demonstrates how creating a durable texture, inspired by cashmere, that reflects soft tones can not only be luxurious, but can also create a "comfortable" lived-in feeling.

The Artist
Christian Faircloth
Keune North America Education & Creative Director


Natural level: 6
Formula 1: Keune So Pure Natural Balance Ammonia Free Color 8.31 (Light Amber Blonde) + equal parts So Pure 20-volume developer.
Formula 2: Keune So Pure Natural Balance Ammonia Free Bleach + equal parts So Pure 10-volume developer
Step 1: Quickly apply Formula 1 all over, from base to ends.
Step 2: Creating random slices and weaves (with fewer in nape), flat wrap Formula 2 in an ombre feathering fashion, beginning at the mid-shaft of the slice or weave and continuing through ends.
Step 3: Process for 30 minutes, then rinse twice with Keune So Pure After Color Shampoo and Balsam.
Step 4: Style with So Pure Natural Balance styling products.


Wella Illumina Blonding: Soft Dimension by Dean Roybal
Show-Stopping Blonde
Sexy Summer Blonde Formula
Formula for a Bright, Healthy Blonde






ABOUT THE AUTHOR: Alison Alhamed

Alison Alhamed, Editor in Chief of Modern Salon Magazine | Editor of First Chair

Since July 2008, Alison has worked across all brands under the MODERN SALON Media umbrella, including MODERN SALON, SALON TODAY, FIRST CHAIR and MODERN SALON TV. Alison’s passion for the beauty industry grew even deeper after she enrolled in beauty school, working as an editor by day and a student by night. Alison earned her cosmetology degree from Pivot Point International in Bloomingdale, Illinois, in May 2011.

You can find Alison on Google+ or e-mail her at


Comments (0) Leave a comment 

e-Mail (required)


characters left

Feedback Form
Leads to Insight