Create the Sexy Side Part with Eufora's Jeffrey Mayo

By Anne Moratto | 01/21/2013 9:39:00 AM


At the 2013 Golden Globes, the sexy siren side part was worn by such beauties as Jennifer Lopez, Rachel Weisz and Nicole Richie.  To get this look just right,  Eufora Global Educator and Stylist, Jeffrey Mayo says it's important to find a client's "best side."  To help your clients achieve this classic, glamorous style, grab your hand mirror, a piece of white paper, a comb and styling products.

EuforaJeffrey Mayo

 After drying hair, Mayo suggests these four steps to find the ideal side part:

 1.) Everyone has a strong side and a weak side of their face. To find it, have your client look in the mirror and hold up a piece of printer paper to one side of the face.

 2.) Now, move the paper to the opposite side and notice the features on that side as well. Move the paper back and forth between the two sides of the face until the slight differences between the symmetry of the features are noticeable.

 3.) The side that has more features turned in the upward direction is the stronger side of the face. This is the side that should be kept exposed when deciding on a hairstyle, meaning the heavier side of the part should always go against the weaker side of the face.

 4.) Once the side is chosen, to make a perfect side part, try combing from the outside corner of the eye in the front, to the middle center in the back to ensure symmetry in the hairstyle.

 To finish the look, Mayo suggests using Beautifying Elixirs Control Crème to hold down flyaways for"invisible" styling and frizz control.







Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at


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