For Patrik Ervell's Spring/Summer 2014 runway show, lead hairstylist Holli Smith for Oribe Hair Care designed a look that can only be described as a new wave greaser. With a collection
heavily inspired by water, Holli created a style reminiscent of choppy waves on a rough
sea. "The clothes have this ocean vibe with lots of blues and sea-inspired prints, but it’s
also very techy because of the fabrics,” she said. “It's an updated version of what people
would wear boating today; it's very sporty and modern. We wanted to do something a
little hard with an edge using gel so it looked wet. The look is a little bit '50s with the
comb strokes that you can see in the hair."
GET THE LOOK:
Step One: Saturate hair with a generous amount of Maximista and/or Gel Sérum (for fine hair,
use a mix of the two products; for thick hair, just use Gel Sérum) and brush into the hair
with a paddle brush.
Step Two: Manipulate the hair with a paddle brush and comb, creating peaks, waves and points in
your hair. Play around with the hair until you find a look that works for you.
Step Three: Set the look with Superfine Strong.