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Modern Salon

February 2015

Sometimes you need a push from someone else to spark a bright idea.

February brings us one month closer to warmer weather and longer days—and this issue of MODERN SALON brings you page after page of inspiring haircuts, fresh silhouettes and modern finishes.

We take a look at texture and balance, weight removal and feature emphasis, tried-and-true, and trendy—and shine a light on the tools to take you there. As 2014 was the year of the pixie, we asked design master Sam Villa to demonstrate how one grows out the short crop while still being on-trend.

He delivers impactful results in the Dual Identity step-by-step. And hair transformations don’t stop at the head—eyelash extensions can make your clients peepers’ really pop!

Learn how to get involved in becoming an extensionist in Face and Body. If you made boosting retail sales part of your New Year’s resolution, be sure to turn to page 86 to read about co-washing, cleansing conditioner product category that your clients will soon be asking you about.

In Product Spotlight, we’ve rounded up some of the industry’s top-performing shears and razors to help create the looks your clients crave. All this and more in the February issue of MODERN.

In This Issue

Product
Product

The Science of Co-washing

Chandler Rollins | January 29, 2015

Whether you call it co-washing, cleansing conditioners, no-poo or soap-free, the one-step wonders of washing are set to boom in 2015.IN DECADES PAST, to remove unwanted oil and build-up from hair, a sprinkle or two of talcum powder did the ...

Article “Some clients want to come back sooner than necessary, but you have to be really mindful of protecting their hair from too much heat and of not running through to the ends.” –Alfredo Lewis
Article

Academy Tour: Brazilian Blowout Shares Smooth Techniques

Anne Moratto | January 29, 2015

Brazilian Blowout Professional Smoothing TreatmentsFormat: A demonstration and presentation in a classroom setting.Awarded:  Certificate of completion that allows them to take the next step, an online class, towards certification.Duration: ...

Article DAWN BLACKSTONE
Article

Dawn Blackstone Joins Kevin.Murphy as CMO

Anne Moratto | January 28, 2015

International hair care brand KEVIN.MURPHY announces an addition to its management team, naming Dawn Blackstone as Chief Marketing Officer of Cutter and Stiles/KEVIN.MURPHY, effective January 26, 2015. With sales approaching $50 million this ...