Founding Partner of Sam Villaâ and Redken Education Artistic Director,Sam Villa recently welcomed Geneva Cowen, a salon owner and educator based in Anchorage, Alaska, as Artistic Director.
“Sam has been my mentor for 15 years. When looking for a mentor, it was essential for me that I believed in their core values and that their desires for the industry were in alignment with mine,” says Cowen. “Sam is the hardest worker I have ever met and always gives 100% of his intension and focus to help stylists earn better through sharing his heart and knowledge. It’s unwavering – that’s why he is who he is and I am so excited to be part of his team as we grow the salon industry thru passion and education.”.
“I’ve worked with Geneva for the past 15 years - she’s a creative powerhouse and generously shares for the greater good,” says Villa. “Her talent, creative expression and artistic skill are such an asset to our brand.”