Having recently marked the one year anniversary of the salon shooting tragedy in Seal Beach, California, and now two more tragedies at salons in Milwaukee, Wisconsin, and Clearwater, Florida, in the past week, domestic violence continues to plague our society and was a root cause in all of these incidents.
While sending heartfelt condolences to the victims, their families and the broader salon community, the Professional Beauty Association (PBA) is calling out to beauty professionals to pledge their support for the CUT IT OUT program to help end domestic violence.
CUT IT OUT is a program of the PBA Foundation and is dedicated to mobilizing salon professionals and others to fight the epidemic of domestic abuse in communities across the United States. CUT IT OUT builds awareness of domestic abuse and trains salon professionals to recognize warning signs and safely refer clients and fellow salon professionals to local resources. Salon professionals have the extraordinary opportunity to give hope and help to clients and co-workers who are in abusive relationships.
What you can do:
STEP 1: Go to www.probeauty.org/cutitout. Sign the online pledge form and select the complimentary CUT IT OUT materials for your salon, spa or school.
STEP 2: Display the CUT IT OUT materials at your salon / spa’s front desk, individual stations, break rooms and the restroom. Materials are discreet, available in English and Spanish and have a toll free number that can be easily removed where victims can call to get help, regardless of their location.
STEP 3: Schedule a one-hour CUT IT OUT training for your salon, spa or school. Visit http://www.cutitout.org/training.html for additional information.
STEP 4: Share your salon’s involvement in CUT IT OUT by promoting it through social media channels.