Alès Group, USA has appointed Ryan Sieverson President and Chief Executive Officer. The appointment of Sieverson, a leading cosmetic executive, represents a renewed focus on user experience and sales for the manufacturers, whose leading brands include PHYTO and Phyto Specific hair care, Subtil Professional hair color, and Lierac Paris skin care.

Sieverson shares, "I am honored and delighted to lead the Ales Group, USA, one of the strongest competitors in the cosmetic industry. I look forward to working with the Company's dedicated employees to bring the brand’s rich history, innovative products, and enhanced personalized experiences to users in the United States and Latin America," says Seiverson.

Alès Groupe’s Global CEO, Raphael Yousri based in Bezons, France said, "Ryan is a well-known, visionary leader. I look forward to working with him as he brings his talent and expertise to enhance Alès Group, USA’s American and Latin American portfolio.” Visit alesgroupe.com.