Gelish Nails E!'s Grammy Nail-Off Challenge

By Anne Moratto | 02/12/2013 12:37:00 PM

 

Katy Perry, Jennifer Lopez, Florence Welch and Janelle Monae all sported especially newsworthy manicures at the Grammy Awards but pre-show, there were some stars vying for another competition, this one for best song-inspired manicure design. Using Gelish products, manicurist Melissa Bozant created a “Sexy and I Know It” set of nails, paying tribute to the song by by pop group LMFAO. click image to zoom

The “Nail-Off” challenge, which was a segment created for “E!’s Live Countdown to the Grammy Awards”, featured a total of three celebrity manicurists who did their best to “out-mani” each other. Each manicure was inspired by a Grammy nominated song/artistic/album. The manicurists then transformed the nails of three lucky audience members and within the hour of the countdown, they revealed their “mani-masterpieces” at the end of the show.

Bozant chose to work with Gelish® because “she knew that with the amount of time in which she was provided, she would have to work with a product that worked as quickly as her.” Gelish® was her solution because it dries in only 30 seconds under the Gelish® 18G LED light. She knew that by using Gelish®, she wouldn’t have any issues with smudging. Bozant stated that the look was “fun and outrageous” just like the song.

 www.gelish.com

 

 

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ABOUT THE AUTHOR: Anne Moratto

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at amoratto@vancepublishing.com

 


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