Independent Cosmetic Manufacturers and Distributors (ICMAD) is hosting a webinar Wednesday October 2 from 2-3pm EST. The program will focus on brand building, strategic planning, go-to marketing strategies and product development for beauty brands.
Tracy Holland, co-founder of HATCHBEAUTY, will be the featured speaker. Holland has an extensive background in strategies and go-to market plans for both domestic and international sales. Her product and marketing experience spans specialty, mass market and chain drug retail brands.
The webinar will be moderated by John Maly, president of Mirabella Beauty, manufacturer of professional color cosmetics.
The cost of the webinar is $95 for ICMAD members and members of partner associations and $125 for non-members. To register for the webinar, visit: