Trocker Joins Hand & Nail Harmony as CMO

By Anne Moratto | 03/12/2014 12:11:00 PM


click image to zoomDavid Trocker

Hand & Nail Harmony’s CEO Danny Haile announced the appointment of David Trocker as the company’s Chief Marketing Officer. “Hand & Nail Harmony’s business has been soaring since its inception,” said Trocker. “I’m excited to join such an innovative, growing company that is known domestically and globally as the gel-polish leader. I plan to help expand and grow the brand even more in the next few years. Our goals are clear.”

Prior to Hand & Nail Harmony, Trocker served as Chief Marketing Officer at HairUWear and Vice President of Marketing for OPI products where he served in this position for ten years. He was also Vice President of Marketing at Joico where he introduced the ICE line and Director of New Products at Matrix Essentials.







Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at


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