L’Oréal Professionnel launches new highlighting techniques

 

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L’Oréal Professionnel launched its Balayage Riviera collection in May. The technique will accentuate texture
and movement in the hair, providing soft, multi-dimensional highlights customized to suit each client.

The three new techniques include: Riviera Sunrise, which illuminates the face with dramatic, bold highlights;
Riviera Sunkiss, which enhances brunettes with sun-kissed highlights; and Riviera Sunshine, which adds
soft, natural highlights. For details visit lorealprofessionnel.com.

 

ABOUT THE AUTHOR: Lauren Salapatek

LAUREN SALAPATEK, ASSOCIATE EDITOR FOR MODERN SALON/SALON TODAY/FIRST CHAIR

Since January 2010, Lauren has worked at Modern Salon Media covering salon style, product and beauty trends, business editorial and more for both print and online content.

For MODERN SALON magazine, she compiles the Style Watch, Priority Male, Proview, Ask the Experts, Product Spotlight, Modern Salon Learning and Goods. For MODERNSALON.COM, Lauren handles posting blogs and articles, the Products section, and she frequently writes product reviews.

For SALON TODAY, she generates most of the Check In section: Service Spotlight, Action Graph, Marketing and Products. Lauren also generates content targeted at a student audience for FIRST CHAIR. Check out her blog and photography at: modernsalon.com/blogs/editors/lauren-salapatek.