Hearts & Stars From Hawaii

By Valeria Fanelli | 09/05/2012 4:00:00 PM

 

Hearts & Stars, a new brand of professional grade hair care products from Hawaii, announces the launch of Hearts & Starts Shampoo and Conditioner. The product offers a special blend of natural ingredients with no sulfates or parabens.

When Hawaii-based stylist Jason Harsin began his career on the Big Island, he couldn't find a professional grade shampoo and conditioner that was right for his humidity-battling, beach-going clientele. After searching high and low he decided to take action and create the product his clients needed. Harsin wanted to make a shampoo and conditioner that would work for all hair types operating on the principles of cleaning without drying hair out and adding natural proteins to strengthen and repair hair.

"Everything I tried was either drying clients' hair out or too oily," said Harsin. "Hair is 91 percent protein, and the ocean, sand and sun all strip hair of proteins. You need tons of protein to replace what's been lost. I just wanted a product that worked."

After a year of perfecting the formula, Hearts & Stars was born. Hearts & Stars Shampoo and Conditioner contains hair keratin and hemp oil to boost protein levels and replenish damaged hair.

Harsin chose a blend of eucalyptus, tea tree and sage for a clean and contemporary smell.

Each bottle features a pair of bright and sassy heart-shaped sunglasses that pop next to the classic tattoo-influenced Hearts & Stars logo. It's beachy and fun for a hint of Hawaii anytime.

Always important in Hawaii, Hearts & Stars is giving back to the community as well. A portion of every bottle sold goes to a local Big Island food bank. Hearts & Stars is tested on rock stars, not animals.

For more information, visit hearts-and-stars.com.

 

 

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