Sophy Merszei In 2004, Sophy MerszeiCEO/President of NovaLash, Inc. was three years into a Ph.D. program in molecular biology at the University of Houston when she took a leap of faith and started NovaLash Eyelash Extensions. NovaLash products are now being distributed in countries all over the world and that original leap has provided a new career for many beauty professionals who now specialize in lashes, a high-ticket service that costs the operator very little. Many beauty professionals are currently earning six figures as full-time lash artists. FIRST CHAIR spoke to
What I do to start my day off right?
In order to start the day off right, it’s important to me to do my homework the night before. It might be a habit of mine left over from my student days, but I can’t sleep unless I know I’m prepared for the following day. “Homework” could be anything from organizing the products I know I’ll need in the morning, to doing research on a topic I want to learn more about or even practicing my hands-on skills.
What I do in the middle of the day to stay on task?
The middle of the day can make or break your timetable when working on clients. Mid-day is usually a good time to catch up before running overtime causes a domino effect on your schedule. I motivate myself to stay on task by taking minutes off my lunch break if I run overtime on my clients.
What I tell myself when something is challenging?
Whenever faced with a challenging situation, I remind myself that if it were easy, everyone would be successful. You have to be the one willing to do what others are not. If you have a goal in mind, expect obstacles and be prepared and willing to make sacrifices
How I take care of myself and keep from getting overwhelmed?
Once you reach a certain level of activity in your life, it really becomes necessary to make lists and prioritize each task. This takes a lot of pressure off your brain, because you don’t need to worry that you might be forgetting something or spending too much time on a task that has a low priority. It’s actually been shown in studies that checking things off a list can produce endorphins, the “feel-good”, stress reducing chemicals that are produced with things like exercise or eating a satisfying meal.
Where I go for information when I need to research business strategies?
For the most part, I believe that business strategy is matter of instinct and intuition, but if there is a particular subject I need to learn more about I like Harvard Business Review.