WE ASKED INDUSTRY LEADERS TO TALK ABOUT WHAT TECHNOLOGICAL AND INDUSTRY TRENDS THEY SEE ON THE HORIZON AND HOW THEY THINK THESE CHANGES AND INNOVATIONS WILL SHAPE OUR WAY OF DOING BUSINESS IN THE FUTURE.
“Mobile apps are changing the way we communicate with our always-on-the-go clients: this dynamic form of customer service caters to their busy schedules and increasingly mobile presence. Demandforce is an automated marketing application that helps clients find my salon, book services, and refer their friends. Easily integrated systems like this ensure my clients receive timely appointment reminders and special offers through text messages and emails. Head Games Salon for Hair & Body (my salon in Portland, Maine) appreciates this eco-friendly approach to traditional paper coupons, as our clients can simply redeem their special offers through their phone.”