Modern Salon Modern Salon

Click here for navigation menu

Search form

About the Company

From the very beginning, Joico's focus has been pure and unwavering...
To help hairstylists preserve, improve and enhance the integrity of the hair.
A unique combination of cutting-edge technology, innovative product development, inspiration from the worlds of art and fashion, professional education and commitment to integrity keeps Joico firmly in the forefront of professional beauty, because: (1)Joico is The Art of Healthy Hair (2)Technology, artistry, commitment, integrity. (3) Hair care professionals depend on Joico. (4) For innovation. (5) For inspiration.
(6) For creativity. (7) For a far-reaching heritage of excellence and quality. Above all, hair care pros depend on Joico for the products they need to provide their clients with healthy, shiny, beautiful hair.


Joico ISO

488 East Santa Clara Street

Suite 301

Arcadia, CA 91006-7230

United States



Phone: 626-321-4100

"Power Up for Hope" Breast Cancer Awareness collection by Joico and Bella Pilar

Joico joined forces with Bella Pilar to design limited-edition Breast Cancer Awareness collection called “Power Up for Hope."

The collection includes top styling products Power Spray fast-dry finishing hairspray and Power Whip whipped foam  in beautiful, metallic pink sheen cans, with a one-of-a-kind illustration, specially designed by famed artist Bella Pilar herself.

For more information, visit

JOICO K-Pak Intense Hydrator

JOICO introduces new K-Pak Intense Hydrator, a newly reformed express treatment, endorsed by JOICO Celebrity Colorist George Papanikolas, to combat dehydrated tresses, brittle ends, and dull color.

Working alongside this likes of Mila Kunis, the Kardashian clan, Lindsey Lohan and Gisele, Papanikolas uses K-Pak Intense Hydrator on his celeb clientele to replenish moisture and lipids in overly dry, damaged hair.

Joico Vero K-PAK Color Intensity Color System

Joico Vero K-PAK Color Intensity Color System gives hair color pros the power to create vivid, intense shades. This intermixable palette of semi-permanents includes the three new shades--Red, Yellow and Orange--plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possible to create any hue, shade and nuance.


Joico K-PAK Holiday Duos

Seven limited-edition holiday duos offer something for every client and everyone on their shopping lists. Each of these special packages from Joico includes a full-size shampoo and conditioner, plus a free trial-size product. Available in these cool combos: K-PAK, Daily Care, Moisture Recovery, Color Endure, Body Luxe, Silk Result Fine/Normal and Silk Result Thick/Coarse. Clients can stock up and save big.

K-PAK Color Therapy Shampoo

Gently cleanses while enhancing elasticity, strength, color vibrancy and shine. The rich lather won’t disrupt the surface B-Layer, so color molecules are discouraged from escaping.

Joico Humidity Blocker

Humidity Blocker is a fusion of essential lipids, UVA/UVB filters and antioxidants to protect hair by shielding against ozonic and free radical damage. A technologically superior combination of lightweight polyurethane resins to deliver maximum, long-lasting flexibility to any style.

Joico K-PAK ReconstRx Vapor

K-PAK ReconstRx Vapor Iron infuses hair with K-PAK Quadramine Complex, which reconstructs and nourishes hair, working from the inside out to improve hair’s health and condition. The iron’s vented ceramic/silicon hybrid plates and Vapor Fuel steam produce shiny, vibrant hair. Keyword: texture

K-PAK Color Formulator

K-PAK Color Therapy Shampoo: This color-preserving, reconstructing shampoo gently cleanses hair while improving its elasticity and shine and preventing color loss. Breakthrough QuadraBond Peptide Complex™ restores and protects hair’s natural B-layer, resulting in more vibrant, longer lasting haircolor.

Joico K-PAK Quadraion PRO-Dryer

This lightweight and sleek, yet powerful, blow dryer from Joico restores moisture, reduces frizz, conditions and leaves hair shiny, healthy and bouncy after each and every dry.

Joico K-PAK Color Restorative Styling Oil

Features: Weightless formula can be used as both a treatment and styler. Contains a blend of manketti, argan and evening primrose oils, to help seal and nourish the cuticle—preventing premature color fading.

Benefits: Conditions hair for softness and smoothness. As a styling aid, it reduces drying time and provides shine without weight or build-up.

Joico Clinicure Treat

Description: Stimulating Scalp Treat is meant to accelerate
scalp respiration, nourish hair follicles and remove build-up.
Biotin and vitamin B provide nutrients, ivy extract boosts
circulation and increases nutrient flow, and special
glycoproteins protect and moisturize.

How it works: Antioxidants and essential nutrients help
strengthen and protect hair and cleanses the scalp of DHT,
reducing build-up. For optimal results use the three-step
sytem which includes Purifying Scalp Cleanse and
Balancing Scalp Nourish.

BCA: Joimist Firm Duo Gift Set

Joico’s Joimist Firm Duo gift set supports Beauty for a Cure, the brand’s initiative to spread awareness of Breast Cancer. This finishing spray provides long-lasting firm hold while protecting against humidity. The company also introduced pink wristbands imprinted with the Beauty for a Cure logo. Duos with specially-designed packaging will benefit Susan G. Komen for the Cure.


to our redesigned homepage!

Scroll Down for more stories

Feedback Form
Feedback Form