NYFW: Eugene Souleiman's Edgy Braid at Peter Som S/S '15

Backstage at Mercedes-Benz New York Fashion Week, MODERN stopped by the Peter Som Spring/Summer 2015 collection. Peter Som describes his collection as "classic all-American style through the vibrant lens of pop art." According to the designer, the inspiration comes from American pop art, including a personal favorite, Roy Lichtenstein. "I wanted to mix the animated and colorful vibe of pop art with a classic all-American chicness that would resonate with the everyday woman."

Leading the hair team, Global Creative Director for Wella Professionals Eugene Souleiman created a slightly masculine but classy hair look. The feminine braid cascading down the back with the sleek pompadour in the front is a juxtapostion of highly groomed menswear styling and chic all-American women. "This look exudes a sexy, slightly masculine feel," says Souleiman. "She's edgy but still classy."

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Step 1: Spray Wella Professionals Ocean Spritz liverally at the roots then blow dry pulling hair upwards to create volume.

Step 2: Once hair is dry, create a deep left side part then add a generous amount of Wella Professionals Extra Volume Mousse to the top layer of hair from the forehead to crown.

Step 3: To the previous section of hair, layer on Wella Professionals Sculpt Force to both keep hair in place and to add a sleek sheen to the front of the hair.

Step 4: Next, use a wide bristle brush and blow dry the top section of hair from the root for added volume.

Step 5: Take the top half of hair (right above the ears) and gather at the crown of the head. Divide the hair into three section and French braid until all of the hair has been added then secure with a clear elastic.

Step 6: Add a small amount of Wella Professionals Sculpt Force to any flyaways and to the very tip of the braid.

Step 7: Diffuse hair dry to hold in place then finish by misting the whole head with Wella Professionals LuxeOil Light Oil Shine Spray.