Premiere Orlando Brings in the Crowds

By Lauren Salapatek | 07/26/2011 10:27:00 AM

 

Premiere Orlando returned to the Orange County Convention Center June 4-6 with attendance exceeding 50,000. Salon professionals from all 50 states and 14 countries came for educational opportunities and the 780 exhibitors who filled 2,700 booths.

Over three days, Premiere offered more than 400 educational classes for salon and spa professionals at every career level. The Main Stage featured guest artists and educators from John Paul Mitchell Systems, American Crew, Matrix, Rusk, Farouk Systems, and L’Oréal Professionnel sponsored a presentation on behalf of Hairdressers Against AIDS featuring an all-star talent line-up.

Hair Color Today featured comprehensive color education by artists for Joico, TIGI, Scruples, Goldwell, L’Oréal Professionnel, Redken and Keune. Nail World offered nail professionals more than 50 educational sessions, headlined by CND’s Jan Arnold who presented Shellac and Fashion Fusion to a sold out crowd.

Special events included the What Inspires You Tour from John Paul Mitchell Systems and the Premiere White Party, an evening of dancing and socializing that included a L’Oréal Professionnel sponsored performance by Lenka. Premiere Orlando 2012 will be held June 2-4.

Visit premiereorlandoshow.biz.

 

 

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ABOUT THE AUTHOR: Lauren Salapatek

Lauren Salapatek Lauren Salapatek, Web Editor for Modern Salon | Salon Today | First Chair.

(Previous positions: Associate Editor/E-Newsletter Content Production Manager)

Since January 2010, Lauren has worked for Modern Salon Media covering salon style, product and beauty trends, and business editorial for both print and online content. As of October 2013, Lauren’s role changed to Web Editor—now she manages all online editorial content for modernsalon.com, salontoday.com and firstchair.com. As part of her responsibilities, she creates, edits, organizes and curates content for all Modern Salon Media’s websites; manages the creation and production of all Salon e-newsletters; promotes Modern Salon Media’s digital content via several social media accounts (Facebook, Twitter, Pinterest); and maintains an editorial calendar to keep all Modern Salon Media’s websites timely and current.

You can find Lauren on Google+ or e-mail her at lsalapatek@modernsalon.com.

 


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