The What:
Best Business Practices of the SALON TODAY 200
Celebrity stylist and Global Entrepreneurial Award winner Jamie Carroll and I will dig deep into this year's SALON TODAY 200 statistics to provide you with some of the important benchmarks for measuring your own salon's performance. We'll also share our top 10 salon owner ideas from this year's competition and show you how to make them work in your own salon.

Online Strategies to Grow Your Business
We'll then turn over the stage to Dean Horowitz, Vance Publishing's vice president of e-Media, who'll explore online strategies from a salon-specific perspective, from how to build your presence online to how to leverage social media to market your salon.

The Where and When:
Sunday, June 6
Room 221B
3:00-4:30

Stacey Soble has been involved in the conversation of salon business for 14 years—as a reporter, a consultant and as the editor in chief of SALON TODAY.



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