Patrick McIvor

Colorist

As one of the most respected colorists in the industry, the former Color Director for Nick Arrojo and Rodney Culter in NYC, is a cultural junkie inspired by international cosmopolitan influences from fashion and global trends to technology. He specializes in social media and salonable haircolor, and creates new experiential educational formats highlighting technology, technique and culture. The ideas he shares with stylists build business and connects them with community so they can “Take Back The Social Network.”

Patrick McIvor wrote

Patrick McIvor

4 Ideas to Go Viral

by Patrick McIvor

The games I like playing are games where everyone wins, games where life gets better. I fly Delta because I get upgraded a lot, I love Foursquare because it rewards me as the mayor (with a crown too) because I park my car in long term parking so often at the Allentown Airport and I love analytics because it tells me what I’m doing that people like, it’s all a game.

Makeover Your Business

by Patrick McIvor

Creating success is much easier when you’re doing the things you love, today many stylists don’t realize, that thanks to social media, you don't have to get the guests you get, you can get the guests you want.

Patrick McIvor

Be a Great Mentor

by Patrick McIvor

Usually, I get inspired by an idea or question for my blogs and run with it, that’s pretty much how I’ve been working since I started writing in December 1999. This month I decided to try something new, I turned to Facebook and posted a request for suggestions. Overwhelmingly, we have a winner, Mentoring - NewBie’s.

Patrick McIvor

Taking Stock

by Patrick McIvor

I love this time of the year, I tend to be one of those lets just keep everything until the end of the year, just in case we need it, people. And at the end of the year I love look back so I can plan for growth and success in the new year. I want to know what works, what doesn’t, what I want more of, and what i can do with less of, things I need to work on, things I need to stop and what can I do to be better and happy. This year for me it extra big because we closed our studio and are looking to move, so let me share what I learned.

Patrick McIvor

Being Right

by Patrick McIvor

I was sharing ideas at a beauty school yesterday, one of the things I love to do, and this time the topic was “Hair Color 101 & Beyond,” covering everything from primaries to developer and how to use tone to determine level. So, the class was going great and we started to talk about consultations, how to assess skin tone and eye color, and then I shared something that seemed to be some what shocking...

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