R+Co Expands Affiliate Program With HAIR MAIL

R+Co is adding a new technology to its R+Co Love Affiliate Program, a concept designed to help partners bring in extra revenue by earning commission through unique referral links. R+Co recently introduced Hair Mail, a pro-only product recommendation tool that allows stylists and salons to easily create and share personalized hair care recommendations with clients, all while earning affiliate commission.

Hair Mail allows stylists and salons to build a virtual shopping cart for anyone, anytime – whether they are in your salon chair, in line next to you at the grocery store, or across the country waiting to book their next appointment.

“Hair Mail is all about creating connections between stylists and customers beyond the salon. Have you ever left somewhere not knowing how to recreate the style or use something you bought? Now you can just open your email or text and get a refresher. Hair mail also allows customers to get their products delivered directly to their homes, based on their custom prescriptions,” says Daniel Langer, R+Co President.

How It Works

The app is easy to use and stylists can log on to start curating their R+Co product assortment right away. Once a customer’s email address is added, they’ll receive an email within 60 seconds that includes the stylists’ curated recommendations, ready to “add to cart.” The email is auto-linked to the R+Co Love Affiliate account to ensure stylists receive commission on every purchase, every time.

“We launched R+Co Love last year as a program for salon owners and stylists to create virtual connections with customers. This was critical when salons were closed and clients were sitting at home for months with no access to haircuts, color or products. Hair Mail is an extension of that program – building off those strong relationships crafted. The launch of Hair Mail, combined with pre-sale exclusives, unique consumer content and 24/7 access to the team, helps ensure that the R+Co Love affiliate program continues to support salons in navigating an uncertain and unpredictable environment,” says Langer.

All R+Co Love Affiliates have been pre-enrolled to get exclusive access to the app, which launched on March 1, 2020. To get started, visit Share.RandCo.Love and log in with the email associated to the R+Co Love program. Once you’re signed up, begin curating product selections from both R+Co and R+Co BLEU Collections.