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MAKEOVER: Faded Blonde To Pretty Copper

by Maggie Mulhern | September 27, 2015

 L’Oréal Professionnel colorist and president and CEO of Ted Gibson Beauty, Jason Backe (@jasonbacke) completed an incredible hair transformation that demonstrates how simple adjustments can make dramatic impact. Here he shares the details for this makeover that created quite a buzz on Good Morning America. Backe applied, processed and shampooed this hair in just 25 minutes taking her from a dull blonde to a deep, rich shade of red after pulling inspiration from Pantone Color of the Year Marsala.
 
STEP 1: Apply L’Oréal Professionnel Dia Richesse Demi-Permanent Haircolor using equal parts 6.40 and 6.3 with 15-volume on new hair growth.

STEP 2: Apply equal parts 6.40 and 7.43 with 15-volume from mids to ends.

STEP 3: Process for 15 minutes and then shampoo and condition.

 

Photo credit

Atouzo Neihule

Career

New Hybrid Beauty School Launches in Los Angeles

by Anne Moratto

Neihule Salon + Academy, the new hybrid beauty school and full service salon in downtown Los Angeles, was founded by industry veterans Yvonne Neihule and her husband, Atouzo Neihule, who come to this new venture with a combined 35 years of experience in the world of professional beauty.

Does your salon career spark joy? When your career and your brand reflect your authentic self,...

5 Steps To Building A Salon Career That Sparks Joy

by Staff

In order to build a brand that’s sustainable, that allows you to grow and grows with you, it must be authentic. It must flatter your gifts and your talents and make you happy. In other words, it must spark joy. Here are five steps to creating and sustaining a joy-driven brand.

At Bella Luci Salon a color membership program increases appointment frequency.

Is A Loyalty Program Right For You?

by Staff

Hotels and airlines have long understood the benefits of offering membership advantages to their most loyal customers. Membership does indeed have its privileges in the forms of increased client retention, increased client frequency, greater client loyalty and boosted referrals—all critical metrics for any business.

Videos

In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.

11 Beauty Career Paths to Explore Today

by Staff

You can grow in all things beauty, all in one place! From salon to store to field education and beyond, there are many positions and promotions you—or a friend—can aspire to at Ulta Beauty. Check out these options, then apply at careers.ulta.com.

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