Model: Krista
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: Katie Nielsen, Scruples Design Team Member
Cutting By Design Shape: Classic Bob
Haircolor: Donna Campbell, Scruples Artist
Natural Level: 5
Base Color: High Definition Custom Mixing Gel Color Level 9 Neutral
Model: Katie
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: April Godwin, Scruples Artist
Cutting By Design Shape: Elevated Bob
Haircolor: Chris Venesky, Scruples Design Team Member + Donna Campbell, Scruples Artist
Natural Level 6
Base Color: True Integrity Opalescent Creme Colour Level 7 Brilliant Copper
Model: Leigh
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: Charlie Price, Scruples Independent Creative Consultant and Katie Nielsen, Scruples Design Team Member
Cutting by Design Shape: Short Hourglass
Haircolor: Mia Liguori McHugh, Scruples Co-President Creative and Jacque Alexander Hansen, Scruples Artist
Natural Level: 4
Base Color: True Integrity Opalescent Creme Colour Level 4 Neutral Warm
Model: Zoe
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: Katie Nielsen, Scruples Design Team Member
Cutting By Design Shape: Square Layer
Haircolor: Chris Dore, Scruples Artist
Natural Level: 5
Base Color: True Integrity Opalescent Creme Colour Level 7 Radiant Red + Level 5 Violet Red + Red Violet Intensifier
Model: Krista
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: Katie Nielsen, Scruples Design Team Member
Cutting By Design Shape: Classic Bob
Haircolor: Donna Campbell, Scruples Artist
Natural Level: 5
Base Color: High Definition Custom Mixing Gel Color Level 9 Neutral
Model: Katie
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: April Godwin, Scruples Artist
Cutting By Design Shape: Elevated Bob
Haircolor: Chris Venesky, Scruples Design Team Member + Donna Campbell, Scruples Artist
Natural Level 6
Base Color: True Integrity Opalescent Creme Colour Level 7 Brilliant Copper
Model: Leigh
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: Charlie Price, Scruples Independent Creative Consultant and Katie Nielsen, Scruples Design Team Member
Cutting by Design Shape: Short Hourglass
Haircolor: Mia Liguori McHugh, Scruples Co-President Creative and Jacque Alexander Hansen, Scruples Artist
Natural Level: 4
Base Color: True Integrity Opalescent Creme Colour Level 4 Neutral Warm
Model: Zoe
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Haircut: Katie Nielsen, Scruples Design Team Member
Cutting By Design Shape: Square Layer
Haircolor: Chris Dore, Scruples Artist
Natural Level: 5
Base Color: True Integrity Opalescent Creme Colour Level 7 Radiant Red + Level 5 Violet Red + Red Violet Intensifier
The Unveiled Purity Collection by Scruples features a true and timeless collection that bares the beauty of Scruples creme and gel base haircolor, paired with Cutting By Design structure in foundation shapes, unveiling sophisticated styles.
CREDITS:
Creative Director: Mia Liguori McHugh, Scruples Co-President Creative
Session Styling: Charlie Price, Scruples Independent Creative Consultant
Makeup: Kumi
Photography: riggs + bachen at ME Artists
Haircut:
Scruples Design Team Member: Katie Nielsen
Scruples Artist: April Godwin
Haircolor:
Scruples Design Team Members: Chris Venesky and Katie Nielsen
Scruples Artists: Donna Campbell, Christopher Dore and Jacque Alexander Hansen
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